B2B Marketing Agency
We’re an award-winning, integrated B2B marketing agency built on 5 pillars of brand, digital, insight, marketing and customer experience.
We partner organisations in driving marketing effectiveness and sustainable growth through creativity, strategy and innovation. We offer a blend of marketing strategy, creativity in its boldest sense, smart technology and the right data to make our clients’ brands more meaningful with their B2B buyers and deliver results.
Our experience spans marketing disciplines, communications channels and technology platforms. This means our clients don’t all get the same answer but, instead, benefit from a tailor-made answer after many options have been considered. We help clients choose how best to invest their budgets to grow their business and have developed a number of propriety methods and tools to help achieve this. This has recently extended to attribution modelling that unpicks the drivers of sales and revenue growth.
Our ‘smarter campaign’ method ensures an integrated approach is taken to deploying marketing automation technology, data, content and strategic rigour. This is always with the aim of identifying the right business buyers and influencing their purchase decisions.
We specialise in business to decision-maker marketing and have experience across a range of sectors combined with in-depth working knowledge of the Automotive; IT, Tech & Software and Manufacturing sectors.
Some of our work
Our experience spans marketing disciplines, communications channels and technology platforms so that our clients don’t all get the same answer – they benefit from a tailor-made answer that results from many options being considered.
We’re very proud of the accolades and awards for innovation and business to business marketing effectiveness achieved in partnership with our amazing clients.
The Drum Awards
2019 Winner (x2)
Our breadth of offer is relatively unique in the marketplace and spans strategic planning; social selling; creative; production; web development; CRM; marketing automation, content and data & insight.
Clients have told us that the joined-up thinking, meaningful innovation and efficiencies they receive from Graymatter would have previously required a portfolio of network agencies. We take great pride in this, as we're proud to be independent. We're also very proud to be a registered Salesforce and Pardot consulting partner.
Get in touch
Call us on +44 1908 675 444
Alternatively contact us