Company: Graymatter Ltd 
Location: Milton Keynes, Buckinghamshire 
Salary: Salary negotiable dependent on experience 
Contract: Permanent 
Job Start Date: ASAP 

Closing Date: 31.07. 2021 

 

About the opportunity 

Graymatter specialises in business to decision-maker marketing and is one of the UK’s Top 10 independent B2B agencies with a growing reputation for marketing transformation across Europe​. 

As a Strategic Planner, you will work with a number of clients, researching their market, competitors and audience in order to develop a sound understanding of their business challenge and an informed opinion of how to overcome it. You will work in support of the Account teams helping to build their client’s brand, translate B2B strategies into campaign plans, ensuring successful product launches, coherent annual laydowns and improving the overall effectiveness of their marketing activities. The Strategic Planner is tasked with the day-to-day analysis of campaign performance reports, industry news stories &/or websites or market research de-briefs searching for interesting nuggets to turn into actionable insight and client-specific recommendations. Fully supported by senior members of the Strategy team, you will conduct research, work with competitor analysis colleagues and peers in other agencies to ‘join the dots’ for the benefit of Graymatter clients.  

The primary focus of this role is finding things out, filtering them and thinking laterally to inspire colleagues within the agency. Being clear of what we’ve been tasked to do (a client’s problem), what we could do (opportunities available to us) and summarising this clearly and succinctly to the wider team. 

Essential 

The successful candidate must be someone who works with integrity, embodying Graymatter’s values (see ‘About our culture’) and additionally will; 

 

Core responsibilities 

 

About our culture 

Graymatter’s culture is of paramount importance to us and as we grow, we will continue to nurture a spirit of collaboration, openness, professionalism and respect. We therefore need like-minded people to join who demonstrate the following qualities:  

S – Supportive  

As well as benefitting from the support of the team around you (project, practical, emotional, personal and professional development), we are looking for individuals that add value in supporting others, encouraging people to contribute in a non-judgemental and harmonious environment.   

P – Positive  

A can-do attitude to problem solving, positive intervention and constructive criticism will mean you will contribute to a rewarding and happy atmosphere. We need individuals that fuel the enthusiasm of others and contribute to positive momentum and the minimising of unnecessary stress.  

I – Inquisitive  

An interest in self-development, our evolving proposition, your clients and the market(s) they serve will enable you to make an intelligent, informed and knowledgeable contribution, with the goal of building a value-based relationship with both peers and clients.  

R – Respectful  

Honesty, openness and respectfulness in all inter-personal relationships and communication. We pride ourselves on creating a pleasant atmosphere to work in, based on mutual respect, understanding and common courtesy.  

I – Intelligent  

From brainpower to empathy, it’s equally important to us that you have a sound foundation of skills and knowledge but also the flexibility to keep acquiring knowledge and adapting your approach and role to keep pace with changing requirements and an ever-changing world.  

T – Thoughtful   

Emotionally intelligent, you will be mindful of the feelings and thoughts of other people. You will be a good people-person, equally able to control and express your own emotions and thoughts as to listen and manage situations with tact, sensitivity and understanding.   

E – Empowering  

Our successes, awards and accolades are only possible by empowering and trusting talented people. We will strive to create an environment for you to be the best you can be. In turn, you will support and enable others to deliver excellence and be best the best they can be.  

D – Driven  

We judge ourselves on the results we deliver, so it’s important that anyone who joins the team understands how they contribute to generating tangible value by identifying, establishing and working together to meet and exceed key performance indicators (KPIs) that build client trust and loyalty.  

 

If this sounds like the job for you, please apply by submitting your CV and salary expectations.

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