franchise brochure / Haringtons
Established 25 years ago, Haringtons is one of the most recognisable hair salon brands in the South of England. Haringtons wanted to establish a franchise model. The opportunity for a talented stylist to have the freedom to create and the freedom to succeed was embodied in the franchise name and brand – ‘liberty’ was born.
brochure / Cranfield School of Management
The Centre for Customised Executive Development help organisations achieve sustainable change through real-world intervention, consultancy and support. Graymatter developed a new brand and supporting literature that positions the CCED as pioneers and leading-edge thinkers in customised development - an organisation that is truly unique and markedly different.
The Pinnacle brochure / Hampton Brook
The high-quality brochure for the Pinnacle development not only offered detailed information on the building, but extolled the virtues of Milton Keynes as a centre of commerce by providing demographic information. The comprehensive brochure helped pre-qualify enquiries and shorten the decision making process.
convention brochure / Laing & Buisson
Laing & Buisson’s specialist conferences are unmissable events for the health and community care markets. The marketing collateral produced for these events, and for the awards, therefore needs to be of exceptionally high quality.
Tigra launch guide / Vauxhall Motors
Our guide provided retailers with a one-stop reference point for all aspects of the launch of this new model, including a detailed Product Information Guide to fully explain the benefits of the important new technical features, within a design that was sympathetic to that of the car.
eight gallery guide / World Vision UK
World Vision commissioned a photographic exhibition, titled and branded 'Eight', to highlight the commitments made to combat world poverty. The gallery guide provided details to accompany the powerful images by photographic journalist Nick Danziger, but retained a simple style for maximum impact.
"There is no such thing as a soft sell and a hard sell. There is only a smart sell and a stupid sell."
Charles Browder

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