• case study 1
    • thimk again / Milton Keynes Council

      Combining the initials of Milton Keynes, and a representation of the individuals the city will be working with to cut carbon emissions, this logo neatly encapsulates what the Thimk Again programme is all about.

    • case study 2
    • The Pinnacle / Hampton Brook

      The branding for the Hampton Brook development uses a clean execution to reflect the both the quality of the project and that of the expected clientele. The Pinnacle name, chosen by Graymatter, emphasises the building's stature and the prestigious nature of the development.

    • case study 3
    • jam / Pure Mobile

      ‘Personality and attitude’ were key to establishing the look and feel of the new brand. The results, a name, brand and approach that is entirely unique to the sector, memorable and markedly different.

    • case study 4
    • Do you care enough / NEF

      In order to raise awareness of climate change, we created a slogan and logo that was immediately thought provoking and urged the public to consider their attitudes and perceptions. The cool blue colour chosen was both eye-catching and symbolised nature without the usual 'green' overtones.

    • case study 5
    • Broadband Up A Tree / Pure Mobile

      Broadband Up A Tree's target audience of the young, cool, irreverent and technology savvy needed clean, crisp and off-the-wall branding. Fortunately the company name allowed us to create the perfect solution, using bright colours and a humorous, yet easily recognisable logo.

    • case study 6
    • Tiles Direct / The Ceramic Tile Company

      The ‘Tiles Direct’ brand was designed to focus on giving customers inspiration to scope their interior projects. This visual execution sets out to establish a customer relationship that goes above and beyond just a product but captures the essences of shaping your individual space.

    • case study 7
    • Eight exhibition / World Vision

      We worked with World Vision from the inception of Eight, creating all of the material used to promote and support the event, which included designing an impactful identity along with a thought provoking strapline. The simple nature of the design encourages the audience to pay greater attention to the issues raised.

    • case study 8
    • Revitalised / employee wellness

      Health and well-being issues can be scary. So the Revitalised logo is designed to reflect the accessibility and supportive nature of the brand and its website, for school pupils and customers’ employees.

    • case study 9
    • My Lease / vehicle leasing

      This logo’s handwritten lettering emphasises the personal and individual service offered by My Lease. At the same time, the arrow helps to symbolise the speedy service and dynamism of this small, independent company.

    • case study 10
    • Mountstar / Mountstar Metal Corporation Ltd

      A software application that enables users to speed up financial transactions by processing them in real time, over the internet. The new brand was designed to reflect the modular nature of the product that can be tailored to individual business requirements.

“ It is a pretty recognizable brand name. Originally it was 'Jerry's Guide to the World Wide Web' but we settled on 'Yahoo'. ”

Jerry Yang
Yahoo! Inc. Co-founder